Friday, May 9, 2008
Have A Cow
I know we're making Wal-Mart nervous. As of today, we are what business professors call "horizontally integrated," with solid footings in both the photography and farm animal t-shirt sectors.
The Six Angry Cows t-shirt uses an image I shot on a farm in Damme, Belgium back in 2000 when I was experimenting with Kodak's EIR infrared film. Photo geeks older than 30 might remember that anyone loading, focusing, exposing and developing this invisible light-sensitive film resembled James Bond diffusing a doomsday bomb. The film was so sensitive that you had to load your camera in 100% darkness. But, the grainy, glowing look was really beautiful and even under/over exposures had completely different and usable results. Kodak discontinued EIR film last year and I felt sad to hear the news, even though I went completely digital in 2004.
I had fun with Zazzle's custom apparel website and the interface is wonderfully intuitive. Other e-businesses have a lot to learn from them since they're one of the few who work hard on the front-end design so the consumer can quickly order what they want, minus their money. No "Want to take a survey?" popups or other annoying things that degrade the user experience. Within a few days, the order comes well-packaged and everyone is happy.
For $25 plus shipping, you can wear a piece of bovine beauty and halide history.